Enabling E-Commerce is a must for any brand that has yet to fully embrace the offline to online transition Even before the Covid-19 global pandemic, the resurrection of e-commerce has been happening all around us. At an advanced level , Digitally native brands are experimenting with voice commerce, partnering with luxury hotels on exclusive pop-ups, or experimenting
The Coronavirus pandemic has transformed how people interact with each other through measures like social distancing and lockdown. Not surprisingly it is also having a huge impact on ecommerce conversion rate optimisation (eCRO). The pandemic has had a profound effect on most people’s daily lives and has made millions of people reliant on the internet
With about half of the world’s population now on lockdown and communicating online, it is a difficult time for all businesses. Whilst most of the large companies should be able to ride the wave, it will be a particularly hard time for small businesses that usually generate most of their revenue from physical sales. Embracing
